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"Tech Challenged" Member Discovers Editing His Member Directory Profile Is "Too Easy"

Customer Stories ,

"Tech Challenged" Member Discovers Editing His Member Directory Profile Is "Too Easy"


Meg Palumbo is passionate about empowering people to get the most out of their membership.

When Meg Palumbo told one of her members that his member directory listing had been upgraded and that he could log in to update his profile, he responded by saying he was “technologically challenged” and wanted to meet in person.

In Meg’s Own Words

I met with one of our members today. He sat down, set up his laptop, and reiterated that "It will take a minute to teach me." He shared that he found computers to be very confusing and didn’t “get website stuff,” so I would need to take my time with him.

Our member even joked that his computer battery only had an hour left, and he hoped it was enough time. I promised him it would be easy and he laughed it off saying I hadn’t tried to teach him yet.

Twenty minutes later, after a full review of his Member Compass (where he has Management Access), he said “So where’s the catch? That was too easy.”

Our member left our office feeling confident he could update the company’s profile as frequently as he needs. And that’s what this profession is all about – empowering our members to succeed.

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Meg Palumbo is the Communications Manager of the Triangle Apartment Association . The Triangle Apartment Association represents individuals and companies who develop, own, manage, and provide goods and services to the apartment industry in the Raleigh-Durham-Chapel Hill and surrounding area. Meg regularly speaks on process automation and delivering personalized member benefits at scale.


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